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  3. Pitch 2Konnect – KonguTBI × KVB Prototype-to-Market Grant
Open to startups registered in India

Pitch 2Konnect – KonguTBI × KVB Prototype-to-Market Grant

Kongu Engineering College

About This Scheme

KonguTBI and KVB invite early-stage startups with groundbreaking prototypes to apply for a pre-seed grant of up to ₹20 Lakhs, structured mentorship, and full incubation support to bring innovations to market.

The PITCH 2KONNECT program, a collaborative initiative by KonguTBI (TBI@KEC, Kongu Engineering College) and Karur Vysya Bank (KVB) through its CSR efforts, aims to empower early-stage technology startups with groundbreaking prototypes or products. This grant support is specifically designed to help innovators evolve their solutions into market-ready enterprises with significant commercialization potential.

The program is structured to help startups achieve four critical milestones: product development and technology validation, pilot deployment and market validation, certifications and regulatory compliance, and manufacturing readiness and commercialization. It seeks to bridge early-stage funding gaps, strengthen customer adoption, accelerate revenue growth, and position ventures for follow-on investment by providing pre-seed funding.

Selected startups gain full access to KonguTBI's comprehensive innovation ecosystem. This includes structured mentoring from domain experts, access to specialized technical infrastructure and lab facilities, strong corporate networks, and direct investor connections, along with strategic market access. The program is a growth catalyst, designed to build a pipeline of scalable, technology-led ventures capable of driving meaningful economic, environmental, and societal impact.

This initiative prioritizes innovations with direct impact across strategic sectors aligned with national and global sustainability goals. These include Climate Innovation, Energy Usage & Efficiency, Biodiversity Loss Prevention, Waste Disposal & Management, Carbon Footprints & Greenhouse Gas Emissions, and Agriculture & Sustainable Rural Economy. The program funds ventures that combine technological novelty with measurable real-world outcomes aligned with the UN Sustainable Development Goals (SDGs) — core innovation, social impact, climate and environmental impact, and economic growth.

KonguTBI looks for startups demonstrating core attributes across their team, product, and strategy. This includes committed founders with relevant domain expertise, a validated problem statement, defensible technology (patent filed, published, granted, or intent to file), clear technical feasibility, large market potential, early traction through pilots or customer engagement, a credible commercial strategy, and realistic, measurable operational targets achievable within 12 months with the grant funding.

Benefits

  • The PITCH 2KONNECT program offers a pre-seed grant of up to ₹20 Lakhs per selected startup.
  • This financial support is crucial for technology-driven startups to accelerate product development and achieve critical milestones.
  • The grant is disbursed in milestone-based instalments, contingent on satisfactory progress reviews at each phase, ensuring funds are aligned with verifiable achievements.
  • Beyond funding, startups receive comprehensive support as active resident incubatees of KonguTBI for a 12-month project duration.
  • This includes structured mentoring from domain experts covering technology, business, finance, and market strategies.
  • Beneficiaries gain full access to KonguTBI's advanced innovation ecosystem, encompassing specialized technical infrastructure and lab facilities for product development and testing.
  • The program facilitates corporate networks and industry connections, providing strategic market access opportunities.
  • Startups also benefit from direct investor connections, including exclusive Demo Days and investor pitches, to secure follow-on capital.
  • Support for certifications and regulatory compliance, as well as IP-related costs like patent filing, is also covered under permissible expenses.
  • Overall, the program acts as a growth catalyst, helping bridge funding gaps and positioning startups for successful commercialization and investment readiness.

How to Apply

Closing next month

Quick Info

Amount / Funding
Up to ₹20 Lakhs
State / Region
Open to startups registered in India
Ministry / Dept
Kongu Engineering College
Tags
GrantEquity-freeNon-repayableProductRevenue