Honda Innovation Challenge 2.0

Co-development program offering up to ₹40 lakh in grants for MVP-ready startups to build digital mobility solutions with Honda.

The Honda Innovation Challenge 2.0 is a co-development program where Honda, in partnership with T-Hub, invites India's most ambitious startups to reimagine how people own, use, and love a Honda. This edition builds on the success of the previous challenge, focusing on creating the future of digital mobility for millions of Honda customers.

Selected startups will have the unique opportunity to work directly with Honda's digital, strategy, engineering, and customer-experience teams. The goal is to co-build innovative technologies and solutions that will define and enhance the Honda ownership experience, addressing critical areas such as safety, convenience, connected experiences, and smarter ownership. This collaborative approach allows startups to gain invaluable industry insights and validate their solutions within a real-world operating environment.

Honda's extensive footprint in India, particularly with over 40 million two-wheeler customers, provides a massive platform for impactful innovation. The challenge seeks solutions that can scale, demonstrate feasible economics, and are integration-ready with existing systems. Beyond the financial support, the program emphasizes mentorship from both Honda and T-Hub, offering a robust ecosystem for growth and validation.